Natural Pet Distributors Expands Its Specialty Pet Portfolio with Award-Winning MoodifyPet
Canadian distributor to introduce the Odor Control Product of the Year - Winner Pet Innovation Award to pet retailers across Eastern Canada.

STONEY CREEK, ON / SAN DIEGO, CA — October 23, 2026 — Natural Pet Distributors Ltd., an established Canadian pet specialty distributor, today announced a new distribution partnership with MoodifyPet, bringing the award-winning cat litter odor-control brand to the Canadian market through Natural Pet’s retail network.
The addition of MoodifyPet reflects Natural Pet Distributors’ ongoing commitment to identifying distinctive products and supporting retail partners with relevant solutions for pet-owning households. Through its relationships with pet specialty retailers across Eastern Canada, including Ontario and Quebec, Natural Pet will introduce an innovative way for cat owners to manage odors in the air around the litter-box area.
A New Offering for Natural Pet’s Retail Partners
Founded in 2006 by Alexandra Wilcox and headquartered in Stoney Creek, Ontario, Natural Pet Distributors has built its business around carefully selected pet products, responsive service, and dependable order processing and delivery. The company emphasizes long-term relationships with the stores it serves, helping retailers offer differentiated merchandise and informed product recommendations.
Adding MoodifyPet gives Natural Pet’s retail customers an award-winning option in the cat-care category that is easy to demonstrate, requires no complicated setup, and is designed for monthly replenishment. The partnership is intended to help participating retailers introduce the product to Canadian cat owners through trusted in-store recommendations.
“Our retail partners look to us for products that offer something genuinely useful and different,” said Jason Trickett, CEO at Natural Pet Distributors. “MoodifyPet brings recognized innovation to a familiar challenge for cat households. We are pleased to add it to our portfolio and help independent pet retailers introduce this simple odor-control option to their customers.”
“We introduced MoodifyPet to Natural Pet because we saw a strong fit between an innovative product and a distributor with trusted relationships in Canada’s specialty pet market,” said Bryan Shlager, President & CEO of B & D Sales and Marketing. “We’re excited to help bring this partnership to life.”
An Award-Winning Approach to Litter-Box Odor
MoodifyPet was named the Odor Control Product of the Year - Winner Pet Innovation Award. Its porous ceramic pendant is designed to hang near the litter-box area and work in the surrounding air—not directly in the litter. It requires no sprays, powders, plugs, batteries, or electricity.
Designed for single-cat and multi-cat households, each pendant is designed to help neutralize odors in the surrounding air for up to 30 days and is intended for litter-box spaces of up to 500 square feet. It is replaced monthly and complements, rather than replaces, routine litter-box cleaning.
“Natural Pet Distributors has developed an established position in Canadian pet specialty distribution through its focus on quality products and retailer service,” said Dan Ron, President and CEO of MoodifyPet US. “We value their understanding of Canadian retailers and their ability to build meaningful awareness at store level. Partnering with Natural Pet is an important step in introducing MoodifyPet to cat owners in Canada.”
About Natural Pet Distributors Ltd.
Founded in August 2006 by Alexandra Wilcox, Natural Pet Distributors Ltd. is a Canadian pet product distributor based in Stoney Creek, Ontario. The company focuses on carefully chosen pet products, quality customer service, reliable order processing and delivery, and enduring partnerships with its retail customers. Its portfolio emphasizes locally sourced and owned, environmentally friendly, and socially responsible products. Learn more at naturalpetdistributors.com.
About MoodifyPet
MoodifyPet is a pet odor-control brand focused on making life with animals fresher and more harmonious. Its passive ceramic pendant is designed to work in the air surrounding cat litter areas. MoodifyPet received the Odor Control Product of the Year - Winner Pet Innovation Award recognition. Learn more at moodifypet.shop.